The Marketer's Playbook
A weekly round-up of the most important marketing news and strategies.
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Streaming ads, paid memories, and checkout bots prove the open web is closing fast.
The week’s biggest power plays, unpacked
This week’s power plays will decide who controls attention (and your ad dollars)
YouTube goes multilingual, Meta sharpens its ad game, and Robinhood joins the social crowd. This week platforms are thinking big and playing smart.
New TikTok policies, Google’s AI dominance, and Reddit’s crackdown all point to the same thing: you’ll work harder for every click
Instagram tweaks the algorithm, Google boosts AI search, and GPT-5 makes experts obsolete. Here’s what shifts next.
See why brands are piling into Reddit, how AI is driving Big Tech’s wins, and what YouTube’s new rules mean for you.
AI takes the wheel while bans and backlash threaten the old playbook
Plus: ChatGPT does your tasks, Meta cracks down, and why “unalive” is everywhere